Blog

If your law firm is in the process of launching a new website, reviewing the homepage design is one of the most important steps before development begins. Whether you’re working with a marketing agency or an internal team, this is your chance to shape the visual direction of your site and ensure it reflects your […]

If you’re thinking about hiring a digital advertising agency to help your practice grow, you’re probably wondering what to look for in a law firm marketing company. Choosing a marketing partner that understands the legal industry and empowers your law firm to thrive online isn’t as simple as it may seem. This is especially true if you’ve never worked with a marketing partner before.
You probably have a favorite client. You deliver for them, they?ve been happy with your services, and they?ve referred you to new clients. You may know how you found them or how they found you through your law firm marketing strategy, but you may not know why they pick you.
How much can a visitor tell about your website after viewing it for five seconds? See for yourself at Usability Hub’s Five Second Test, a site that provides web designers with feedback from testers who look at the designer’s page for five seconds and then attempt to answer questions about it. (Try it yourself to see what we mean. One click and you’re in as a tester.)
The following roundup highlights the month’s most popular legal marketing headlines, featuring news, how-tos, tips, and studies on everything from SEO to social media topics. 5 Important Ways Your Website Impacts Your Online Marketing Efforts Digital marketing is comprised of various factors, from display advertising to SEO to social media. But at the heart of it all is your website.
Not all law-firm marketing strategies are created equal, and every day seems to bring a new “it” system that marketing “gurus” swear is the answer to all your business needs. You can’t try them all, but in an effort to cut out the hype and zero-in on effective tools, some site owners overlook one of the most effective tools out there -- blogging. Blogging for a law firm website can make a big impact on your attorney Internet marketing goals, brand image and profit margins. But at the end of the day, exactly how important is it? Let’s take a closer look.
MarketJD is heading to sunny San Diego for the Social Media Marketing World conference. The event’s being held from the 26th to the 28th and the two days of panel discussions and in-depth presentations look like they’ll give us a lot of insider info we can use to improve our own attorney internet-marketing efforts. Here are the events we’re looking forward to attending: